Face The Book TV #20
What makes your book unique? Our experts show you how to research “comp” titles and peg your niche!
Even (or especially) when your book is just a twinkle in your eye, researching what “competing” or “complementary” books are published can help you refine your niche and identify your readers. And doing comparative title research is usually a must when crafting a pitch, query, or book proposal to a traditional or hybrid publisher.
It’s a delicate dance – you need to identify how your work complements, without exactly duplicating, best-selling titles. Although fiction market genres are fairly well defined — murder/mystery, thriller, sci-fi/fantasy, literary fiction — the nonfiction market has a nearly infinite number of niches, so more consideration is required when you make the decision on how to position your nonfiction book.